Strategic Marketing
for Remodelers

We are strategic marketing experts with decades of experience in marketing for remodelers and design build firms

Joaquin Erazo
President

Marketing for Remodelers

Marketing Wing specializes in strategic marketing for design build remodelers. We know how to attract affluent homeowners who appreciate quality design and craftsmanship. We create strategic marketing plans that are as unique as you are because we understand that every remodeling company is different and so is every market.

We optimize your marketing by providing you customized and hyper-local strategies and tactics that resonate with today’s target consumer. Marketing today is about storytelling. The sooner you shift your marketing messaging to tell compelling stories the better. We specialize in the remodeling industry and have helped some of the best design/build remodelers in the US by delivering effective marketing results.

Hyper-Local Marketing Strategies
for Remodelers

We take an analytical approach to build a marketing strategy that’s customized for your remodeling company and local market.
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Digital Marketing for Remodelers and New Websites

One of the best aspects of digital marketing for remodelers, is that it allows companies both large and small to have significant digital footprints and reach. That’s why Marketing Wing offers custom digital marketing solutions.
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Branding for Remodelers

Your brand isn’t what you think it is, it’s what consumers think you are. Marketing Wing will help define your remodeling company’s brand by identifying your differentiator and unique value propositions.
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Niche Marketing

Niche marketing is when your remodeling company specializes in a particular service, or serves a particular demographic within your target market. Remodelers have many niches to choose from.
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Experience Marketing

Relationship and experience marketing is critical in the remodeling industry. Implementing strategies such as educational seminars, cooking demonstrations, open houses, and custom company events allow you to build relationships.
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Talks and Training

As one of the remodeling industry’s most recognized marketing experts, Marketing Wing president Joaquin Erazo is called upon to speak at events as a keynote, train large groups, and lead marketing roundtable discussions.
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Some of our clients have been

Blogs

The Remodeling “hand-me-down” Business

Just because you are the second generation remodeling business owner, doesn't mean you can't make significant changes to the business.

3rd June 2018/by marketingwing

Remodelers – The basics to creating better website conversions

Remodelers should leverage their websites to increase the number of qualified visitors. Let Marketing Wing help by launching a new website.

7th May 2018/by marketingwing

Stories make us remember and they make us care. They should be the foundation of your #marketing messaging. Specially for #remodelers. Our brains are programmed for stories. #storytelling pic.twitter.com/gqpiJxFQqB

About 5 days ago from Joaquin Erazo's Twitter via Twitter Web App

With the @Harvard_JCHS LIRA predicting a potential #remodeling slowdown, now's the time for remodelers to get their #MarketingStrategy in place. #Marketing twitter.com/RemodelingMag/…

Last month from Joaquin Erazo's Twitter via Twitter Web App

Implement #storytelling in your #marketing ASAP. If your competitors aren’t using storytelling in their marketing – or aren’t using it well – storytelling can give your business a serious competitive edge. pic.twitter.com/5PBPbclCqg

About 2 months ago from Joaquin Erazo's Twitter via Twitter Web App

#remodelers need to implement #micromarketing in their #marketing strategies. Using this strategy will allow you to get the right message in front of the right people at just the right time. pic.twitter.com/BJ7BDwLMqm

About 5 months ago from Joaquin Erazo's Twitter via Twitter Web Client

About 6 months ago from Joaquin Erazo's Twitter via Twitter Web Client

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Strategic Marketing for Remodelers